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Industrial Land · Full Launch

Connect Business Park, Kawana

StatusLand for sale
ClientParker Property Group
Year2026
CategoryIndustrial land estate
LocationKawana, Rockhampton QLD
ServicesEstate masterplan + lot layout, aerial render, streetscape renders, IM, billboard, website, CPM Explorer, CRM + lot manager
Explore the project
Before & After ↗Contact Agent ↗
THE PROJECT

From an empty paddock to a full estate launch.

Connect Business Park is Parker Property Group's 24-lot industrial land estate at 232–272 Alexandra Street, Kawana, on Rockhampton's north side and close to the new Rockhampton Ring Road.

We took it from a bare 7.6 hectare site to a launch-ready estate: the masterplan and lot layout, the buildings that sell the vision, an aerial render on real drone photography, four streetscapes, the information memorandum, a three-sided billboard, a five-page website and a CRM with a lot manager behind it. One brand runs through all of it.

It's live now at connectbusinesspark.com.au.

24Industrial land lots
7.6 haOf saleable land
1,825–6,038Sqm lot sizes
1Brand across every touchpoint
BEFORE & AFTER

FROM PADDOCK TO PARK.

Drag to compare the site today with the finished estate, rendered into the same drone shot.

BEFOREAFTER
BEFORE
AFTER
BEFOREAFTER
PROJECT INFORMATION

WHAT WE BUILT

01
Estate design

Masterplan and lot layout

We worked the surveyor's Rev 2 layout into a full estate masterplan: 24 lots off a new internal road, each with a believable building, driveway, hardstand and parking, so buyers could see what their lot could become. When Parker refined lots 1 to 10, the layout and every building were updated to match.

  • 24 lots from 1,825 to 6,038 sqm, fully serviced and benched
  • Low impact industry zoning, B-double approved
  • Built form designed lot by lot, from small warehouses to large freestanding sites
  • Lot areas traced from the surveyor's plan so every number matches

View the lot plan ↗

02
Aerial

The finished estate on the real site

Drone photography of the site was matched to the masterplan and the estate rendered straight into it, so the finished park sits in its real Kawana context with Mount Archer behind. Drag the before and after to see the change.

Drag the before & after ↓View the aerial ↗

03
Streetscapes

Four views from the street

Ground-level renders down the internal road show what it will feel like to work there: landscaped verges, footpaths, fencing, truck access and loading in use. They give the IM, website and ads real street presence before a lot is sold.

04
Information memorandum

A 12-page IM

The information memorandum tells the whole story in 12 landscape pages: the opportunity at a glance, location and connectivity, the masterplan vision, lot opportunities, an interactive lot plan, how to explore the estate online and the developer and selling agent contacts.

Open the IM ↗

05
Billboard

A three-sided site billboard

The site billboard covers all three faces: a 6 x 3.8 metre front with the aerial, key facts, developer and agents, a lot plan side and a QR side that takes passing traffic straight to the lots online. We delivered print-ready files and a designer pack to the sign maker.

View the billboard ↗Front face ↗

06
Website

A five-page sales website

A focused sales site built around the lots: a moving depth hero, the estate story, an interactive lot plan with live availability, the location map and an enquiry form on every page.

  • Interactive lot plan traced from the surveyor's layout
  • Lot sizes and status pushed live from the CRM
  • CPM Explorer location map with the new Ring Road shown
  • IM download from the header

Open the website ↗Lot plan ↗Location map ↗

07
CRM

A CRM the developer runs himself

Every enquiry lands in a project CRM with the lots asked about and where the lead came from. The lot manager sets status and pricing once and it updates the website plan straight away, so Parker controls availability without calling anyone.

See live availability ↗

08
The Result

One brand, every touchpoint

From the billboard on Alexandra Street to the IM in a buyer's inbox, everything points back to one website and one CRM. Connect Business Park went to market looking finished, well before delivery in Q3 2027.

Got an industrial estate or land subdivision coming up? This whole package can be built for your project.

Visit the website ↗Talk to the agent ↓

ENQUIRIES

TALK TO
THE AGENT.

For leasing or sales enquiries on Connect Business Park, Kawana, get in touch directly.

BUILDER / DEVELOPER

BUILT
BY.

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