he Depot – Moffat Beach is a boutique industrial development located beside Caloundra Golf Course on the Sunshine Coast. We delivered the full creative and marketing rollout, handling everything from brand creation through to digital platforms and 3D visualisation. The result: a high-impact launch package designed to generate strong enquiry and leasing momentum.

Branding & Identity

We developed a distinct brand identity that positioned The Depot as a premium, contemporary industrial estate. The logo and visual style were designed to work seamlessly across digital, signage, print, and marketing collateral.

Key Deliverables:

• Logo and full brand identity system

• Visual style tailored for industrial investors and tenants

• Cohesive application across web, IM, and advertising

Information Memorandum

A detailed IM was produced to showcase the estate, combining site plans, zoning details, and investment highlights into a polished, easy-to-use format. It served as a critical tool for brokers and direct enquiry.

Included:

• Project overview and key selling points

• Full masterplan, lot layouts, and zoning information

• Designed in digital and print formats for wide distribution

Web Design & Development

A dedicated project website was created as the central hub for all marketing efforts. It presented the project clearly, integrated high-end visuals, and enabled direct enquiry.

Features:

• Mobile-optimised, responsive design

• Project imagery, plans, and downloadable content

• Enquiry forms and centralised contact hub

Drone Video & Photography

We captured high-quality aerial and on-site visuals to highlight The Depot’s prime location beside the golf course and within the Sunshine Coast industrial network.

Why It Works:

• Provides real context of the surrounding area

• Dynamic assets for web, presentations, and social campaigns

• Builds early visual engagement with prospects

Aerial 3D Renders

Photorealistic aerial renders were produced to show the development in its real-world context, combining drone photography with 3D building models.

Benefits:

• Demonstrates site layout and road access

• Visualises the estate’s position beside the golf course

• Essential for campaign materials and investor presentations

Ground 3D Renders

We created detailed ground-level renders to bring the project to life at street view, highlighting architectural finishes, landscaping, and access points.

Impact:

• Offers a tangible sense of the built environment

• Helps occupiers imagine themselves in the space

• Reinforces the project’s premium design quality

Marketing Direction

Beyond design, we provided overall marketing direction, ensuring every deliverable—from visuals to web—worked together under a consistent message. This approach positioned The Depot as a standout industrial offering in a competitive Sunshine Coast market.

Why It Matters:

• Integrated strategy across all channels

• Consistent brand voice and visual quality

• Faster, more effective market rollout

A Complete Marketing Rollout

The Depot – Moffat Beach demonstrates the value of a single team managing the full end-to-end marketing journey. By controlling branding, 3D, digital, and campaign strategy, we delivered a unified rollout that maximised impact and enquiry from the start.

Outcome:

• Cohesive branding and campaign delivery

• Strong early interest generated through integrated media

• Premium positioning secured for the estate launch