The Depot Sherwood, a commercial real estate development, presented an opportunity for OPD to attract sales and expedite the process of obtaining leases for its commercial units. The primary goal was to market the project effectively, showcasing its features through various mediums to ensure successful sales and leasing outcomes.

Project Scope:

1. Project Marketing

A comprehensive project marketing strategy was devised to create awareness and generate interest in The Depot Sherwood. This involved both online and offline channels to reach a broad audience of potential buyers and lessees.

2. Drone Aerial 3D Montages

Utilising advanced drone technology, we captured stunning aerial views of The Depot Sherwood, providing prospective clients with a unique and immersive perspective of the property. These 3D montages highlighted the project's scale, architecture, and surroundings.

3. Ground 3D Renderings

Detailed ground-level 3D renderings were created to showcase the finer details of the commercial units, emphasizing their design, functionality, and potential uses. This helped potential buyers and lessees envision their businesses within the space.

4. Interactive 360 Experience

An interactive 360-degree virtual tour was developed, allowing interested parties to explore the interior and exterior of the commercial units from the comfort of their own devices. This innovative approach enhanced engagement and provided a realistic sense of the property's layout.

5. Website Development

A dedicated website for The Depot Sherwood was designed and developed, serving as a central hub for project information, visuals, and contact details. The website acted as a digital showroom, facilitating easy navigation for interested parties.

Purpose

The primary purpose of the project was to facilitate the sale and lease of commercial units within The Depot Sherwood. The multi-faceted approach aimed to attract potential buyers and lessees, providing them with a comprehensive understanding of the property's offerings and benefits.

Outcome

The project achieved remarkable success, with all commercial units at The Depot Sherwood being successfully sold. The combination of strategic marketing, cutting-edge visual presentations, and an intuitive website played a pivotal role in creating a compelling narrative for the property. The interactive and immersive experiences provided by the 3D montages and virtual tour expedited decision-making processes, resulting in a swift and complete sell-out.

Conclusion

The Depot Sherwood project showcased the effectiveness of a holistic marketing approach, leveraging advanced technologies to create a compelling story for potential buyers and lessees. The success of this project not only met but exceeded the client's expectations, highlighting the importance of innovative marketing strategies in the competitive real estate market.